branding
Powering Business
Through Design
Making you and your business profitable
Building brand momentum
Branding is the process of creating a unique identity and image for your brand
Why you need a strong visual identity
- It is recognisable: by being simple and clear, most importantly, unique to you.
- It gives your business personality: and makes your business relatable to your clients.
- It stands out from competitors: in a world of many faces, you would be the only one that looks like you.
how we work
Our Services
We start by digging deep into your brand to find out what will visually attract your dream customer & successfully communicate what differentiates you from the competition. This is done in the format of a client questionnaire and a discovery call.
1. Exploration
Once internal research & brainstorming is conducted, we will create two brand concepts. These are visual directions your brand can go in, including logo design, suggested font combinations and colour scheme. You get a beautiful PDF via email, and give us feedback within 2 business days
2. Concept Generation & Development
3. Concept Refinement
Following your choice of brand concept, we will collaborate with you to nail down the final brand concept, making sure you are getting a design inline with your vision. This is done with 2 rounds of revisions to your chosen concept.
4. Brand Style Guide & Master Files
In this final phase, we will create a brand style guide as well as a master folder with all the logo files, fonts & design elements. This is important because it means that you now have a guide you or your team can follow to make sure you keep all future marketing materials cohesive with your brand identity
5. Brand Application
Once your brand is concluded we can apply it to your materials by designing your business cards, packaging, amazon enhanced content, social media or paid media assets and so much more. See the package add-ons for a list of what we can do.
6. Handoff
Design handoff refers to the process of transferring design files and specifications from designers to developers for implementation. Effective design handoff is crucial for ensuring the smooth and efficient development of a project.
Our Work
We glad to have been involved so many projects over the years.
Thinking of an exciting project
Are you looking to build that next exciting idea of yours? Let Dowins help you build that dream of yours
Thinking of an exciting project
Are you looking to build that next exciting idea of yours? Let Dowins help you build that dream of yours